UX Designer
Creating meaningful digital experiences through user-centered design and strategic thinking.
About Me
I'm a passionate UX designer with over 10+ years experience creating intuitive and impactful digital experiences. My approach combines user research, strategic thinking, and creative problem-solving to deliver solutions that truly resonate with users.
I specialize in e-commerce platforms, user journeys, web applications, and comprehensive design systems - always focusing on conversion optimization and inclusive design principles.
Strategy
User research & product strategy
Design
UI/UX & interaction design
Case Studies
OrthoCare Exercise Tracker App (B2C)
Redesigned an orthopedic health management app to increase patient exercise compliance by 40% and reduce recovery time by 60% through guided exercise programs.
Lead UX Designer
3 months
E-Commerce Lenovo Weekly Deals (B2C)
Designed a high-converting weekly sale landing page for Lenovo ThinkPad laptops that increased conversion rates by 42% and reduced bounce rate by 38%.
eCommerce UX Designer & Project Lead
3 months
Non-profit Donation Flow Optimization
Currently redesigning nonprofit donation optimization to increase completion rates and build donor trust through improved user experience and streamlined donation processes.
Lead UX Designer
In Progress
KidzArt Conceptual Project (B2C)
Currently working on a UX project for KidzArt to improve platform engagement and parent satisfaction through enhanced interactive learning experiences for children's art education.
Lead UX Designer
In Progress
Let's Work Together
Ready to create something amazing? I'd love to hear about your project and discuss how we can bring your vision to life.
Get In Touch
karentanzini@gmail.com
linkedin.com/in/karentanzini
2024 Karen Tanzini. All rights reserved.