Creating meaningful digital experiences through user-centered design and strategic thinking.
I'm a passionate UX designer with over 10+ years experience creating intuitive and impactful digital experiences. My approach combines user research, strategic thinking, and creative problem-solving to deliver solutions that truly resonate with users.
I specialize in e-commerce platforms, user journeys, web applications, and comprehensive design systems - always focusing on conversion optimization and inclusive design principles.
User research & product strategy
UI/UX & interaction design
Redesigned an orthopedic health management app to increase patient exercise compliance by 40% and reduce recovery time by 60% through guided exercise programs.
Lead UX Designer
3 months
Designed a high-converting weekly sale landing page for Lenovo ThinkPad laptops that increased conversion rates by 42% and reduced bounce rate by 38%.
eCommerce UX Designer & Project Lead
3 months
A conceptual redesign exploring nonprofit donation optimization, showcasing UX methodology for increasing completion rates and building donor trust.
UX Designer
4 months
A conceptual UX project for KidzArt exploring platform improvements to increase creative engagement by 65% and parent satisfaction by 80% through enhanced interactive learning experiences.
Lead UX Designer
6 months
Ready to create something amazing? I'd love to hear about your project and discuss how we can bring your vision to life.
karentanzini@gmail.com
linkedin.com/in/karentanzini
2024 Karen Tanzini. All rights reserved.